Famous Clothing Brand ‘Bareeze’ faces massive backlash after launching Moharram collection

After facing a massive backlash, the brand removed the word 'Muharram' from its website.

Bareeze

The Holy Month of Moharram marks the beginning of the Islamic New Year. Muslims worldwide mourn over the martyrdom of Hazrat Imam Hussain, one of the beloved grandsons of our Holy Prophet (P.B.U.H). He was martyred mercilessly at the battle of Karbala.

However , from the last few years, Moharram has become more of a “festival” instead of a “month of mourning.”

The most sold fabric during this holy month is the colour black as it represents the notion of “grief.”

Designers and clothing brands have established themselves by creating a massive and robust impact on society. Be it weddings, Eid or Independence Day.

To maximize their earnings, many designers have lost their sense of morality. They are now using the month of Muharram as an incentive for selling their clothes.

This year, the famous Pakistani clothing brand, ‘Bareeze’, launched its Moharram collection with hefty prices.

After facing a massive backlash, the brand removed the word ‘Muharram’ from its website.

Bareeze

Public Reaction

What are your thoughts about this? Share in the comment section below.

  • Its not their fault…every year they keep adding to month of Muharram…whether its clothing or beating or worshipping horses…

  • کالے کپڑے لانچ کرنا کون سا گناہ ہے بھی ، شیعہ لوگ بھی تک کالے کپڑے کہیں سے خرید کر ہے بنواتے ہیں تو اس میں کیا غلط ہے ؟


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