Buy these ‘made in Pakistan’ products to ease pressure on rupee

As rupee hits an all-time low, it is time for us to opt out for made in Pakistan products to ease pressure on the currency and strengthen local market.

Be Pakistani, buy Pakistani


Pakistani rupee reaches an all-time low and there is no better time to reflect on our purchasing priorities. Maybe not all, but there are effective ‘made in Pakistan’ alternatives that can help build the national economy and will also help you save some bucks.

We live in a homogenous world but there is something extremely empowering and satisfying about buying products that have been grown, produced and handcrafted by our own people.

Buying local has far-reaching benefits for the community and the environment overall as well. Across the board, research has shown that small-scale, locally owned businesses create communities inter-connected and prosperous. Overall, they perform better off across a wide range of metrics.

Also See: How Can We Play Our Part In Tackling Ongoing Economic Crisis?

When you purchase Pakistani products, you are strengthening locally-owned and nationally-owned businesses. In this way, more money stays and flows within the community and hence muscle the economic base as well.

Why buy ‘made in Pakistan?’


Unfortunately, we have become a nation of commodity producers and goods importers. For some unexplained reasons, we tend to fall for ‘imported’ label, subsequently assuming that they are better in quality. Although, it is not the case.

Local products, particularly food items, are healthier as it is fresher it has more nutrients. Locally grown food purchased and eaten soon after harvest. This is why it alternatively a much better option than eating imported food items which have been travelling for miles on a truck only to line the shelves of a big chain supermarket for weeks afterwards.

With strengthening the local market, buying local will also help save the environment. Air pollution is one of the leading causes of deaths, brain diseases and health implications in Pakistan. When you consider the carbon footprint of transporting goods long distances to consumers, buying local is also beneficial for the environment.

Which local products can you opt out for?


President Arif Alvi also requested Pakistanis to help build the industry and keep locally manufactured products as their manufacturing priority. He said that in times of ongoing economic crisis, it is important for all of us to play our role in individual capacities. He added that we need to organise a list and avoid purchasing products that are imported.

Considering pressure on Pak rupee, I urge Pakistanis to buy ‘Made in Pakistan’. In this time of crisis, we must try to avoid luxury goods & avoidable imported purchases. If you put your mind to it there is a long list of daily use imported products. This is what we must do together.

You can opt out for following local grocery items to save money as well as ease pressure on rupee:

Baby products: Mom&Me (baby oil, baby shampoo, baby soap, baby talcum powder, body lotions)

Body spray/deodorant: Bold

Milk products: Millac (dairy powder, condensed milk, butter, ghee), GoodMilk, Adam’s (cheese, lassi, pasteurized milk, desi ghee, yoghurt)

Handwash: Capri, Necos

Soap: Capri, Saeed Ghani, Tibet, Dew

Toothpaste: Revand, Miswak, English

Shampoo: English Shampoo, Saeed Ghani, Bioamla, Necos, WBHemani

Pasta: Kolson, Bake Parlor

Chocolate spread: Youngs

Cereal: Fauji, WB by Hemani

Chocolate syrup: Salman’s

Drink mix:  Tang (the locally made one), Limopani, Sunsip, Mitchells, National, Shezan, Quice, Hamdard

Sanitary Pads:  Butterfly, Trust, Spot-free

Diapers: Bonapapa, Leo

Canned corn: National, Mitchells

Biscuits: Peak Freans, Lu, Bisconi

Confectionery items: Candyland,  Mitchells, Hilal, Cadbury, Mayfair

Hair oil: Hamdard, Saeed Ghani, Hemani

Frozen Foods: Monsalwa, K&N’s, Menu

(List produced by Samaa Tv

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