Is popular NAS Daily cleverly trying to make viewers accept Israel with his content?

The statement brought attention to the Nas Academy's training head, Yonatan Belik. 

The Boycott, Divestment & Sanctions (BDS) campaign has called for a boycott of Palestinian-Israeli blogger Nas Daily and his pursuit for 80 new Arab content creators, claiming that the influencer’s training program is a cover for normalization with Israel.

Nuseir Yassin, better known as Nas Daily, has gathered over two million followers on Instagram, 1.6 million on YouTube, and nearly eight million on Facebook since he started creating one-minute video clips in 2016. 

Last month, he initiated The Next Nas Daily, a paid opportunity for 80 Arabic language content creators to participate in a six-month training program run by the Nas Academy.

Israel normalization accusations

On Monday, the BDS movement released a statement calling on “content creators and influencers to boycott the Nas Daily program, which aims to normalize relations with Israel and cover-up Israel’s crimes.” 

The statement brought attention to the Nas Academy’s training head, Yonatan Belik. 

Nuseir shows off his Israeli passport.

Belik has served in the Israeli army and in a public relations role, motivating Israelis in school to serve in the military.

It also underlined attention to the Nas Daily founder Yassin himself, who has been often accused of whitewashing the Israeli occupation and presenting a biased side to the Middle East conflict.

In a one-minute explanation of Israel’s creation in 1948, he said: “Some Palestinians left, some got killed, and some stayed in their land. My people stayed.” 

He went on to express that he chose to accept the borders of Israel and Palestine and “move on” as “in life, there are better and bigger things to focus on than the name of a piece of land.”

Nas Academy and UAE links

The BDS statement also criticized Nas Daily’s training program for being backed by the New Media Academy, a digital training institution launched by United Arab Emirates (UAE) Prime Minister Sheikh Mohammed bin Rashid Al Maktoum. 

A link to the UAE’s New Media Academy’s website features the Next Nas Daily homepage.

 Nuseir recently said that the UAE is the ‘safest country’ in the world.

The Dubai-based academy runs courses itself, including the Open Content Creator Programme and the Youth Youtuber Programme. The Nas Academy carries both out, and the trainers include Belik, among others.

Yassin is also listed as an expert speaker in two other courses run by the Emirati institution.

Nas Daily is currently looking to hire a team of 10 people in the Middle East, including the CEO of an Arab version of Nas News, to be based in Dubai.

Below is the Nas Daily العربية video titled “Beware of loser Arabs.” Nuseir makes racist comments and calls Arabs “enemies of success” as they do not accept Israel.

What are your views on this? Share with us in the comments below.

  • His Arabic doesnt even sound natural, can someone confim? Not sure if he is actually an arab palestanian or just pretending?

      • Don’t bring Jews into this they have nothing to do with. Our problem is with the zionists not Jews. Jews themselves hate the zionists as we do. Search google for difference between Jews and zionists. Our religions share similar values, guidelines, and principles. also ask some scholar about the relationship and friendship between Jews and Islam. Don’t ask an extremist scholar they will always spew hate.

    • I am not sure but I think he is speaking the Shaami (Levantine) dialect of Arabic, and his accent seems heavily influenced from Hebrew.

  • there are deplorable everywhere especially in muslim umma – same apply to Jews and other nations –

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