Pakistan to host 2021 World Tourism Forum: What does it mean for us?

After suffering severe blows of terrorism, the country is finally looking to improve its tourism endeavors.

The 2021 World Tourism Forum will be held in Islamabad, Pakistan, allowing the country to tout its tourism potential and natural beauty.  Following this forum, Pakistan’s tourism industry is expected to grow and flourish with opportunities.

What is the World Tourism Forum?

The World Tourism Forum is an organization based in Istanbul, Turkey, dedicated to developing tourism worldwide with its annual meetings. Previously scheduled for 2020, the five-day-event will now be held in 2021, due to the Coronavirus pandemic.

World Tourism Forum 2021 Participants

In a press conference in Islamabad on Sunday, the Prime Minister’s Adviser on Tourism and Overseas Pakistanis, Syed Zulfikar Bukhari, said:

The tourism ministers of all the D-8 member states, including Turkey, will participate in the forum.

These authorities can help Pakistan garner massive recognition from the world community. Along with these, over 1,000 foreign visitors will attend the World Tourism Forum.

Regarding the forum, Bukhari said:

Pakistan has a vast tourism potential that we want to introduce to the world, especially the Muslim world. We invite the tourism ministers of D-8 countries, including Turkey, to learn from their experience of promoting tourism.

Pakistan’s Plan of Action for Boosting the Tourism Industry

From the snow-capped peaks in the north and glistening waters in the south, together with limitless opportunities to watch wildlife, sail in the mighty Indus river, and deep-sea diving in the Arabian Sea, Pakistan’s tourism sector has a lot to offer.

The northern Gilgit-Baltistan region houses the six peaks of the world’s second-tallest mountain range K2 and the world’s largest freshwater reservoir (5,000 large and small glaciers, and more than 100 lakes). In addition to 300 species of wildlife, the endangered snow leopard and the brown bear can also be found in the country’s breathtaking region.

After suffering severe blows of terrorism, the country is finally looking to improve its tourism endeavors. According to Bukhari, a five-year action plan has been drawn up to boost Pakistan’s tourism industry. To better attract foreign and local tourists, a tourism e-portal will be launched by the end of this year.

Pakistan Tourism Industry to Benefit from ‘Faith Tourism’

For centuries, Pakistan has been home to three major world faiths – Hinduism, Buddhism, and Sikhism. The young nation hosts revered pilgrimage sites and remains of prehistoric traditions of the Aryan religion, Brahman religion, and ancient Iranian and Greek religions.

70% of sacred Sikh and Buddhist sites, like ancient monasteries and Takht-i-Bhai (a small scenic town), are situated in NWFP. Punjab houses five most important Sikh pilgrimage sites that include the birthplace of Baba Guru Nanak and the Gurdwara (monastery) Punja Sahib, which attract over thousands of Sikhs annually. Hindus are attracted to Pakistan because of the Katas Raj temple in Chakwal and the Sadhu Bela temple in Sukkur.

In all its entirety, Pakistan has a lot to offer in terms of scenic beauty, heartwarming hospitality, and tourism. The forum will help the country market itself, learn, and gain many opportunities. History indicates otherwise, but hopefully, things will start to look up for the tourism of the developing state after the World Tourism Forum.

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