Video: Sikh community demands action against Pakistani brand for violating the sanctity of Gurdwara Darbar Sahib

The photoshoot was done by a Pakistani clothing brand, MANNAT.

Gurdwara Darbar Sahib Kartar Pur is a Gurdwara in Kartarpur, Narowal District, Pakistan. It is built on the historic site where Jagat Guru Nanak Ji died on 23rd Assu, Samvat 1596.

The Sikh community has expressed its displeasure over a photoshoot by a Pakistani model in the premises of Gurdwara Darbar Sahib. The Sikh community has raised concerns over the “bareheaded” photoshoot of the model for a Pakistani brand.

“Modelling bareheaded for ladies’ attire in the premises of Gurdwara Sri Darbar Sahib at #KartarpurSahib in Pakistan by a Lahorite woman,  has hurt the religious sentiments of Sikhs,” wrote a Twitter user Ravinder Singh Robin.

Focal Person to Chief Minister Punjab, Azhar Mashwani, said that the video has been forwarded to the concerned authorities for legal action.

Furthermore, member of parliament from Amritsar, Gurjeet Singh, demanded PM Imran Khan to take immediate action and also requested to issue an advisory against such activities.

The photoshoot was done by a Pakistani clothing brand, MANNAT. Following the backlash on social media, the clothing brand has taken down the pictures and videos from its Instagram account.

Moreover, Pakistani Twitter users also expressed their displeasure. A Twitter user wrote, “no person has the right to hurt and cause injury to the religious faiths and sentiments of others in any way, the brand/business is liable for this act.”

Saba Qamar and Bilal Saeed music video controversy:

Last year, Saba Qamar and Bilal Saeed found themselves in a similar controversy when a video from their song ‘Qubool’ went viral on social media. The music video was filmed at Wazir Khan mosque. Just a couple of months ago, arrest warrants of both the celebrities were issued for not appearing after being ordered by the court to do so.

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